Book review: Global Indigenous Media: Cultures, Poetics and Politics
Pamela Wilson and Michelle Stewart (eds): Durham, NC: Duke University Press, 2009. 363 pp. ISBN 978 0 8223 4308
0
- Vicki Mayer,
- Melina Leodas,
- and Gwen Murray
Global Media and Communication, April 2010; vol. 6, 1: pp. 109-111.
Book reviews
Pamela Wilson and Michelle Stewart (eds)
Global Indigenous Media: Cultures, Poetics and Politics
Durham, NC: Duke University Press, 2009. 363 pp. ISBN 978 0 8223 4308 0
■ Reviewed by Vicki Mayer, Tulane University, USA, with Melina
Leodas and Gwen Murray
The 15 ethnographic case studies presented under the umbrella title
Global Indigenous Media bring together at least two concepts that subvert
popular conceptions of the ‘Indigenous’, namely that native populations
create their own media and, further, that these media have global
implications for the ways we consider media poetics and politics. While
the collection successfully contributes to our understandings of Indigenous
mass mediations, both as a diverse range of products and processes, we
would like to highlight some of those implications for communication
and media studies scholars more broadly.
Indigenous media as a research topic came to communication and
media studies largely via anthropologists, beginning with Sol Worth’s
project to put video cameras in the hands of Navajo producers in the
1960s. Worth’s field studies introduced the notion of an alternative
aesthetics that challenged both mainstream images of Native Americans,
but, just as importantly, established their own conventions in using the
technologies. Later a professor at the Annenberg School of Communication,
Worth’s research could easily suggest that given the tools, groups without
socialization into the confluence of media technologies and images would
develop their own visual communication.
Pamela Wilson and Michelle Stewart (eds)
Global Indigenous Media: Cultures, Poetics and Politics
Durham, NC: Duke University Press, 2009. 363 pp. ISBN 978 0 8223 4308 0
■ Reviewed by Vicki Mayer, Tulane University, USA, with Melina
Leodas and Gwen Murray
The 15 ethnographic case studies presented under the umbrella title
Global Indigenous Media bring together at least two concepts that subvert
popular conceptions of the ‘Indigenous’, namely that native populations
create their own media and, further, that these media have global
implications for the ways we consider media poetics and politics. While
the collection successfully contributes to our understandings of Indigenous
mass mediations, both as a diverse range of products and processes, we
would like to highlight some of those implications for communication
and media studies scholars more broadly.
Indigenous media as a research topic came to communication and
media studies largely via anthropologists, beginning with Sol Worth’s
project to put video cameras in the hands of Navajo producers in the
1960s. Worth’s field studies introduced the notion of an alternative
aesthetics that challenged both mainstream images of Native Americans,
but, just as importantly, established their own conventions in using the
technologies. Later a professor at the Annenberg School of Communication,
Worth’s research could easily suggest that given the tools, groups without
socialization into the confluence of media technologies and images would
develop their own visual communication.
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